Whilst COLONYLive may be new to North America the company is enjoying its 13th year of operations, here is a little bit about our history.
The business was born out of the mobile interactions and promotions industry at which point we saw a need and grew heavily into the radio industry. It was at this point that we saw an opportunity – The marriage of radio and mobile interactions! This for us was gold, it told a story about real live people engaging in their community with a medium that most people thought could never be measured in real-time!
We still believe this is one of the strongest partnerships across the media spectrum. Since then we have expanded beyond just text messaging and have included metrics and analysis on social and web channels as well (including streaming and podcasting).
Our speciality is in turning the digital engagements into radio and advertiser-friendly insights and metrics. We focus on both sides of the radio station, providing a data-led solution for sales – proven to generate new revenue fast and for programming, the ability to know what your audience is saying and thinking about particular topics.
We’re a business that exists to enable ordinary people to do extraordinary things with two main offices in Austin Texas, USA, and Johannesburg, South Africa.
We believe in technology that helps ordinary people do extraordinary things.
Founder & CEO
Director of Client Services
As Director of Client Services, Karen oversees all aspects of the implementation, training and servicing of our platform. She also combines her decades of audience research experience with a love of data to utilize your audience profiles in crafting the right story to increase station revenue….which is her true passion!
Director of Strategy and Innovation
Ryan’s background is in commercial radio. He’s worked in that space for 25 years, in the UK and in South Africa. His primary focus at Colony is ensuring the platform is geared to help radio stations do amazing things with Colony.